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WIP is a design studio

Work In Progress is a design and engineering studio run by Bridger Tower. The studio’s work spans brand, product, websites, and web and native apps for a small number of clients and projects at a time.

Recent work includes product and web for Vercel, Laravel, Browserbase, and Supermetal, alongside ongoing work with early-stage teams.

In addition to client work, WIP builds and ships its own products and open source, and publishes about the process on YouTube and X.

Commissionsbt@wip.is

Service
  • Brand, Strategy, Identity, Advertising, Typesetting
  • Product, Zero to One, Design, Design Systems
  • Engineering, Web Apps, Native Apps, AI, GTM, Open Source
  • Web, Design, Development, Landing Pages, SEO
  • Growth, Marketing, Analytics, Content, Advertising
Work
Social
  • Work Email:
  • Bridger X: @bridgertower
  • WIP LinkedIn: @wipdes
  • Bridger LinkedIn: @brijr
  • WIP GitHub: @wipis
  • Bridger GitHub: @brijr
  • YouTube: @bridgertower
Credits
  • Site designed and built by WIP
  • Typeface: Inter by Rasmus Andersson
Bridger Tower’s personal website with an introduction, social links, and a landscape photograph.
Personal website of Bridger Tower
Shape FS, a file system for teams and their agents: the homepage, the agent connection page, and the pricing page on a MacBook beside the mobile site.
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Founding Engineer
Gui, a Mac app for web design: the homepage, its demo, and the feature walkthrough on a MacBook beside the mobile site.
1 / 3
Creator and Maintainer
ShipGTM, a publication for AI-native go-to-market: the homepage, its channels, and the hosts and contact page on a MacBook beside the mobile site.
1 / 3
Content Creator
File Logic: the homepage, the case view from the app up close, and the security page on a MacBook beside the mobile site.
1 / 3
Product
Wrk.so, portfolios for creatives: the homepage, a masonry portfolio template, and a grid template on a MacBook beside the mobile site.
1 / 3
Product
Alpine Codex: the studio's single-page site with a black-and-white mountain photograph, up close, and on a MacBook beside the mobile site.
1 / 3
Marketing Software
Router.so: the homepage, the lead dashboard up close, and the pricing page on a MacBook beside the mobile site.
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Product
Components: the component library homepage, a pricing component, and an FAQ component on a MacBook beside the mobile site.
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Open Source
Craft Design System: the homepage, an example article's type styles, and the code documentation on a MacBook beside the mobile site.
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Open Source